The Double Illusion: Building Smarter Trust in the Age of AI
- JM Abrams
- Aug 2
- 3 min read

We live in a time when data is abundant, and AI helps us understand it more quickly than ever.
This is an exciting change. AI tools are revealing insights that used to take weeks or months to find. But as we embrace these new abilities, it’s necessary to think about how our trust in technology is developing as well.
In a previous article, I discussed the illusion of precision — our tendency to trust tidy-looking numbers and dashboards, often without questioning how they are produced.
Now, AI introduces an additional layer. We don’t just trust the data — we trust the system interpreting it for us. This isn’t a flaw; it’s human nature. That’s why we need to discuss what I call the double illusion.
Trusting the data, and trusting the AI that trusts the data.
Recognizing this tendency isn’t about skepticism. It’s about remaining thoughtful and maintaining humans in the loop.
AI Brings Speed — and Responsibility
AI models help us work faster and smarter. But with increased speed, there's a temptation to overlook steps we used to take for granted, like verifying data sources, examining assumptions, or ensuring the output aligns with the question.
In many cases, AI does get it right, and that’s why it earns our trust so quickly. But we can maintain that trust by pairing it with something simple.
Due diligence.
That means staying aware of the process, not just the outcome.
What the Research Shows
A Washington Post article highlights a well-known pattern: automation bias. It’s the tendency to defer to tools that appear smart, even when we would normally verify or double-check.
This isn’t a warning — it’s an invitation.
When we’re aware of the bias, we’re better equipped to build guardrails, feedback loops, and shared accountability that make both AI and human decision-making stronger.
Four Ways to Stay Grounded With AI
Here are four habits that help teams stay mindful and empowered in an AI-driven data workflow:
1. Keep the Process Visible
Encourage transparency. Where did the data come from? What transformations occurred? What assumptions are built into the model?
2. Make Bias a Topic of Discussion
Create space for feedback. View disagreements as collaboration rather than resistance. Bias isn’t the enemy — silence about it is.
3. Balance Speed with Checkpoints
Use AI to accelerate the routine work, but set up moments to pause and review. A 10-minute check-in can prevent costly missteps.
4. Match Confidence with Context
Just because a model is confident doesn’t mean the context fits. Be willing to ask: Is this the right model for this decision?
The Human Advantage
AI is a powerful tool. But the judgment, intuition, and ethics that guide its use are still human.
The goal isn’t to second-guess everything. It’s to stay engaged—bringing clarity, curiosity, and care into every step of the process. When we do that, we turn the double illusion into a double strength: we trust the data and ourselves to work wisely with the tools to interpret it.
Final Reflection
The rise of AI is more than just a technological shift. It’s a change in how we think, make decisions, and work together. Let’s approach this technological evolution with trust, balanced by verification, and confidence, guided by awareness. Because intelligence isn’t just about what a system knows; it’s about how people use that knowledge to improve things.
Written by Jose Abrams, founder of the Data Culture Hive Mind blog, exploring how people, data, and trust intersect in the digital age.
🔗 Visit the blog here https://www.dataculturehivemind.com
Disclaimer: The opinions expressed on this blog are solely those of the author and do not reflect the views, positions, or opinions of their employer.
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